MEN’S HAIR CARE

THE STYLE GUIDE

The official Baxter guide featuring the latest men's hair styles and the products behind them.

View the Style Guide

SHAVING

HOW TO WET SHAVE WITH YOUR DOUBLE-EDGE SAFETY RAZOR

Gents, it’s time to up your shaving game. Conventional wet shaving provides the closest shave possible with the least irritation to your skin. Take it from us: nothing beats the gratification of a traditional wet shave. Applying a hot towel, lathering up with a smooth shave cream and soft badger hair brush, and then finishing with an after-shave balm is the ultimate grooming ritual. Your grandpa would be proud.

View the Tutorial

MEN’S HAIR CARE / SHAVING / SKINCARE

HOW-TO VIDEOS

With our array of award-winning products, flagship Baxter Finley Barber & Shop in Los Angeles and extensive distribution through premium retail partners, it’s no secret that we get men’s hair and grooming needs. Here’s a collection of how-to videos offering tips and tricks for getting the best shave, cut or style. From our master barbers to your screen.

Go To The Videos

MEN’S HAIR CARE

WHICH POMADE IS RIGHT FOR YOU?

Everyone’s hair is different. Whether you’re looking for a firm hold with a matte finish, or you’re the kind of guy who likes a light hold with a shine finish, use this guide to find out which of our men’s hair pomades is best for your specific needs and hair type.

Find Your Pomade
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